Founded in 2005, Profile is returning to its roots as an independent business, following a Management Buy Out from our parent company in August this year. This relaunch marks an important milestone in our journey, and we are extremely excited about what lies ahead – continuing to partner with the clients who have trusted us over the years, and building new relationships along the way. It is, in many ways, a return to who we have always been: an independent firm, guided by our own judgement, and free to put our clients first in every decision we make.
The People Behind Profile
The next chapter of the Profile story is led by the original founders of our Hong Kong and Singapore businesses, alongside the team that has shaped Profile for over 20 years. Based in Singapore, Stanley Teo leads our Financial Services practice, while Yvonne Goh leads Commerce & Industry. Experience and deep market understanding sit at the heart of what we offer: our nine Client Partners have been with Profile for an average of more than 17 years – a depth of shared experience that we believe truly sets us apart in the value we bring to our clients. This continuity matters. It means the relationships our clients have built with us over the years remain intact, and that the judgement we bring to every search is grounded in two decades of understanding these markets, their people, and what good leadership looks like within them.
The Offering
Executive Search remains at the heart of our business, and this will not change. We also work with clients through three further service lines: Executive Selection, Executive Interim and Market Intelligence.
Every organisation and every appointment is different. We recommend whichever approach best fits the client’s needs in that moment – our advice is always flexible, pragmatic and honest, with the client’s interests coming first, every time. Whether the need is a single critical hire, rapid interim leadership, or a clearer view of the market before a decision is made, our role is to bring clarity and the right course of action, not simply the service that is easiest for us to deliver.
Why Now?
Our de-coupling from Wilson was a mutual and entirely amicable decision. We remain close, positive partners, and will continue to support one another’s activities where our work aligns. Our two businesses had different five-year priorities, and we agreed the time was right to pursue separate paths – doing so respectfully, professionally, and with real appreciation for what we built together. For us, independence is not a step away from stability; it is a return to the founding spirit that built Profile in the first place, and the freedom to shape our own future on our own terms.
Looking Ahead
Profile has earned a strong reputation across Asia Pacific, which remains central to our business today. Over time, we have also expanded our delivery capabilities and completed searches across four continents. Our “client first” mantra means assessing every opportunity on its merits and recommending what truly serves the client, not what’s easiest for us – for many clients, that has meant working alongside them across markets around the world. We look forward to continuing that work, and to growing our global reach in the years ahead, while never losing sight of the Asia Pacific roots that made us who we are.
Thank You
I’d like to close with a thank you. To our clients and partners: thank you for your trust, and for being part of Profile’s journey. To our colleagues: thank you for making Profile what it is, and for living our values every day. None of what comes next would be possible without the relationships built over the last two decades, and we do not take that for granted.
Twenty years ago, we began this journey. I could not be more excited about the chapter ahead.
Andrew Oliver
Founder, Profile
